According to Darby Shields, associate artistic director for ISO, there are two four-letter words in hairdressing: bang and perm. When it comes to perms “We now say ‘body’ or ‘movement’ or ‘texture,’” explains Shields. Whatever you choose to call them—texturizers, waves or perms—the technology has come a long way.
Accommodating the Curl Craze
Demand is on the …
Hi, I posted this answer to a question on Sara Jones’ blog on the BSG Source and thought everyone may benefit from this information . the research was done by our head chemist in charge of hair color.
The word “organic” in hair color does not have the same meaning as organic in the produce that …
Most people, at some point, have visited or will visit a hair salon Scottsdale. Many people continue to frequent the same salon as their parents did. That may be out of habit, but it could be that they aren’t aware of the choices available to them. Hair salons range from simple, …
THE EVENT: The Wella Backstage Tour held in Frankfurt and Darmstadt, Germany, this spring.
THE DETAILS: Twenty-four editors from 13 countries were invited to this one-day event to meet with Eugene Souleiman, Wella Professional global creative director care and styling, and Josh Wood, global creative director of color, to see how their shape and color designs …
